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    Northeast Lakeview College
   
 
  Sep 25, 2022
 
Northeast Lakeview College Schedule/Catalog 2021-2022 
    
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Northeast Lakeview College Schedule/Catalog 2021-2022 [Archived Catalog]

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MRKG 2478 - Social Media Reputation and Crisis Management


Introduction to reputation management and public relations crisis in social media. Investigation of topics including customer service, dispute resolution, crisis response, response time, escalation paths, social media listening, and community management. Study of influencer marketing and engagement strategies. Case studies are emphasized.

Semester Hours: (4 -3- 2)

CIP: 52.1401


Offered at:
NLC: Yes
NVC: No
PAC: No
SAC: No
SPC: No


Click here for course schedule information.



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