Javascript is currently not supported, or is disabled by this browser. Please enable Javascript for full functionality.

Skip to Main Content
   
Northeast Lakeview College Schedule/Catalog 2021-2022
Northeast Lakeview College
   
 
  Apr 24, 2024
 
Northeast Lakeview College Schedule/Catalog 2021-2022 
    
Catalog Navigation
Northeast Lakeview College Schedule/Catalog 2021-2022 [Archived Catalog]

Add to Publication(opens a new window)

MRKG 2478 - Social Media Reputation and Crisis Management


Introduction to reputation management and public relations crisis in social media. Investigation of topics including customer service, dispute resolution, crisis response, response time, escalation paths, social media listening, and community management. Study of influencer marketing and engagement strategies. Case studies are emphasized.

Semester Hours: (4 -3- 2)

CIP: 52.1401


Offered at:
NLC: Yes
NVC: No
PAC: No
SAC: No
SPC: No


Click here for course schedule information.



Add to Publication(opens a new window)